Showing posts with label ios application development. Show all posts
Showing posts with label ios application development. Show all posts

Monday, July 16, 2018

Choosing The Right App Analytics For Your App


App users and their behavior are always mysterious and it is very hard to predict the right set of user acquisition strategies to help you win. But that is possible with the right set of analytics to build a secure foundation for the future success of the app.

Instead of keep you waiting any longer, with this post I would like to bring your attention towards the selection of right analytics and core benefits your app can receive from it eventually.
Just read ahead the benefits first…

ü  You must learn that why your app needs the app analytics.

ü  The app analytics let you hear and listen to your customers to improve the app’s performance.

ü  The data taken from the analytical tools help you send push notifications to a user, which are more personalized and are more appropriate.

ü  With the app analytics, you can monitor app-crash and its reasons effortlessly.

ü  The app analytics help you analyze the network-request round-trip time to fix the back-end problems.

ü  Helps you to plan and work on a sustainable ROI strategy.

How To Choose One Perfect Option

 First and the foremost, create a list of most important ROI factors; the number of downloads, referrals to the application and the number of social media shares.

Once this qualitative analytical approach is done to understand the influence of the competition on the app and what are the facts which can drive it further.

 Strategize and plan your future business goals. With this step, you can get a clear idea, about your business revenue needs and how you want to address them with the help of a mobile app and finally pick a right analytical tool for the further success of your app.

Eventually, there is a number of benefits with the app analytics and your selected iphone application development company  would help you sail through this hurdle with an ease.
Hence, you can experience the stronger dose of the success through your mobile app.

Wednesday, March 14, 2018

Is The Soft Launch A Right Way To Launch An App


I heard this theory quite many times, earlier as well, which clearly says that a mobile app launch requires a specific time and day to get launched, but when I look around and find that many mobile apps which are successful, were they really launched on some specific time too or was there a strategy behind them?

Maybe not, but then there are other factors too which pushed the success of those apps, and that might have happened majorly due to the distinct features, functionalities or the way they were marketed in the market, but this fluke does not work with all, and there has to be a platform, which can easily decide the flaws and the USPs of a mobile app, before heading to the targeted audience….
Well to your surprise, there is such platform available, but is often neglected by the app developers and the marketers and this results in….NO PRIZE FOR GUESSING, but untimely death for your mobile app.

With this post I am going to draw your attention towards the Soft Launch of your mobile app, which can easily be done on the finish of your mobile app to get better direction, but there are certain techniques and the best practices, which should be a part of your app, and trust me there are huge number of benefits for your mobile app through Soft Launch and am going to cover those benefits in this article.

So let’s read further…

Monitor The App Performance

The way your app performs, decide a lot about your mobile app’s success and the usual process requires the app launch of a mobile app on the platform, and on the basis of users’ feedback you get to know about the app’s performance, but with the soft launch of the app, you can decide the app’s performance through the Key Performance Indicators, which signals clearly that whether your app is fit for the primary market or not or requires more efforts at the development part.

Features Optimization

Every app has a series of features, which are based on the users’ needs and requirements, but there is no guarantee that your proposed features would actually be the ones, which are admired by the users as well.

I know it is a very tough situation, where you are not sure of your existing app features, and whether they would entice your users or not, then what’s next on the platter?

I didn’t mean to scare you, but eventually this is the harsh fact and you need to deal with it…and that is only possible with the Soft Launch, where you can easily analyze that which feature would engage the users and which would be just an additional factor for your mobile app.

Metrics Analysis For Your App

The metrics for your app holds the significance in a much broader and highly effective manner, and it is really a hard task to compose the benefits yielding from the metrics for your app.

It is a proven theory that sooner you start tracking your app metrics the better it would be. An app metrics is basically a window, through which you can peep that how your users respond to the app and what are the ways which can help your app to grow further.

With the Soft Launch method, this metrics can be easily analyzed and you can pave a way for your mobile app which would help you to satisfy the demand of your targeted audience with an ease.
The soft launch strategy for your mobile app really works when it is picked with a leading mobile app development company in Australia, which has the required technical expertise and the exposure to handle your app requirements effortlessly.


Tuesday, February 27, 2018

How To Write A Winning App Description For A Successful Mobile App


A mobile app has to go through various stages and development is not just the end, but a start of a new chapter for the mobile app, where it begins its journey of convincing the users to download it.
You would be surprised to know that there is one most important factor, which makes the mobile app users stay, check and convert that stay into a download, and that is none other than Your app's description…

Yes, it might sound so astonishing and different to you, but actually this is the fact, that your app description helps your mobile app to get sold eventually, so don’t take the app description lightly or casually, but it needs a series of creativity and passion invested together to brush up the last stroke of selling tactic.

When a mobile app goes through the vigorous development process, every inch of it goes through a complete overhaul so it can come up to the expectation and the standard of users and trust me it is not as easy as it sounds, but it has to go through a severe transformation every passing minute to come out with flying colors.

The role of a mobile app developer is beyond your imagination since they give a reality platform to your app concept, but sadly the efforts invested in the mobile app can go wasted if no users come to download your app.

It is indeed a horrific situation to think about even, but you need to be much aware with this fact so you can take the required measures to rectify the situation, before it turns into a disaster for your mobile app and one of the most suitable measures to handle this need is by writing a good app description .

Why App Description Matters

App description works as a window a synopsis, an extract or a trailer for your mobile app, which gives enough reasons to the users to download the mobile app.

Worth to mention when users find your mobile app in the respective stores, the first thing which catches their attention, after the screenshots, is the app description, which is followed by the reviews.
Thus if you want your mobile app to get downloaded and appreciated at its best, then a good app description is much required.

Are you not aware how to write that sizzling and eye-catching app description? No need to worry, that’s why we are here today, to help you write a befitting app description for your mobile app so it can become hugely popular…just let's explore further…

App Description Must Be Captivating

I know it is a hard task to accomplish because whether it is Apple or Google Play, both have their own word limits, for instance:

Google Play, allows 80 characters preview field for the short description and for the Full Description, it gives you 4000 characters limit.

Whereas, Apple let’s 170 word limit for short description and for the long description the limit is 4000 characters only.

So getting a captivating app description falling into this word-limit set is something very demanding and needs extra care to be given.

The very first sentence of your app description must have the power to attract that targeted audience base without a fail.

Keep It Succinct

Your app description is something which has the word limit and it means clearly that you cannot go evasive about your approach and you have to use the words a very limited and accurate form.
Thus you need to understand what the main purpose of your mobile app is and how it can be written in the shortest and engaging form.

Don’t Talk About The Bushes

Your app description must cut-short the chaos of writing that we are a US-based company, directly hop on the main objective of the app, and make sure that you write only the benefits users would get from your mobile app.

Don’t make your app description pot-holes filled road to reach your ios application development, by mentioning the features, rather you should focus on writing the features in a way, that it can reflect the app’s usability to the users.

With this approach when you publish your mobile app on the stores, then the users’ attention is captured largely by your mobile app.

Remember your app description would help you to get noticed by the targeted audience, thus it is highly recommended to insert every possible discoverability factor in your app description and help it to gain success.

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