Mobile Ux Design Tips To Boost Your Mobile App Success

Studies reveal that almost 35% of mobile app engagements last less than a minute due to app UX at large…it clearly speaks that

WE FIRST BUY FROM OUR EYES

When I install a new app, the very first aspect much before its usability even mesmerizes me is the app UX, something which helps me to connect with the mobile app with a visual language. The visual language works directly on your user’s psychology and helps your mobile app to create a bond with your users. I have largely observed that visuals work faster than content, or in other words, visuals create a platform for the content to be read further. If a mobile app fails to catch the attention of its targeted users, then no matter how well the app features and the functionalities are imbibed within the mobile app, it would fail to gain the attention it deserves. So you need to spend your efforts and need to be specifically dedicated to create a strong laying foundation for your mobile app. Following I have picked some of the essential factors, helping your mobile app to get a praiseworthy UX…

Give A Reason To Your Users

Your users are actually very smart, they cannot accept anything which you offer to them, since they have plenty of options with them to proceed with and they want something best, so as a priority you need to ENGAGE your users, and need to create a reason so your users can use your mobile app. A reason which allows your users to get attracted to your mobile app, but you don’t need to turn evasive with your approach rather try to be succinct to portray your creativity in UX. So, it is advised to do a thorough research of your target audience and then devise a strategy to deliver the most delightful experience. 

Minimum Is Maximum

When it comes to a mobile app, users look for something which is minimal, but speaks the app interface clearly. Try to keep the design as clean as possible with no cluttered look. Users prefer a mobile app which has least, but worthy design elements, the more number of designs only confuse your users and they would not prefer to use it further, so let there be a seamless transition between practicality and purpose, this would let your mobile app to raise the user experience to the next level.

On boarding Experience

A mobile app is a playground, wherein your users come and judge the quality before hitting on their favorite game, which means your mobile app has very limited number of time to slay the completion with the first impression. The very first few seconds your users spend on the mobile app after the installation process gets over is called ‘on boarding experience’ and works on breaking and making the life cycle of your mobile app on their mobile phones. Unfortunately, around 80- 90% of the downloaded apps are used once to be deleted further, due to poor on boarding experience. Keep this experience simplest, do not stuff the app intro with huge numbers of screens, this would only irk down your users and they would not remember everything your app tutorial has tried to teach them. Also, it is always better to follow better ways to welcome users instead of bombarding them with tutorials, like guiding users to the next actions they need to do for performing some specific tasks within your app, it is an interactive way to connect with your users.

Let There Be A Confirmation

I personally like the two blue ticks, which pop-out on popular social media platform WhatsApp, when somebody reads your message, it gives a very personalized treatment, that a mobile app is helping you out to reach others, as a matter of fact, a mobile app has no role in forcing the reader to convert that one tick into two blue ticks, but it helps a lot in confirming. In the same way, you also need to think of a way to give the confirmation to your users, when they finish a task, it can be in the form of visual hints and messages to speak the confirmation. This actually helps your users to come to know how your application actually works.

Choose Smartly

I personally have felt that certain mobile apps with high usability consume more battery than others, this happen due to the amount and choice of colors you have picked and background services such as location detection are the major culprits behind the battery drain. Your users can never be willing to use your mobile app by keeping their mobile battery life on stake. So keep the UX simple with the color theme, short navigation, and limited background services.

Don’t Make A Clone

At times, many apps are just the clone of others and it is expected that these apps would carve a niche for themselves. HOW? I think it is a crime even to expect, that two different mobile apps, with two different names, but same looks and functions would gain popularity. Remember, it is good that you study your competitors, but you don’t need to adopt everything your competitors have to offer, invest your creativity in the UX and try to find a sensible balance between your app and your competitors’ mobile apps to provide a compelling user experience to your users, to stay one step ahead in the competition race.    

You need to understand that mobile app UX is never a one-time process; rather it is a progressing work, which needs to be upgraded on the basis of users’ likes and dislikes. You need to be proactive to conduct the requirement analysis of your mobile app’s usability and improve the UX accordingly. It is sad to know that in today’s time a very limited number of mobile app development companies pay serious attention to UX and its significance, which usually lead to app failure. So you need to pick a right mobile app development company, which is filled with every required ingredient of mobile app success, I know it is tough and stressful to choose such mobile app development company in this competitive era, so I have brought down the solution for you in the form of a leading mobile app development company – Techugo.

Techugo team consists of top mobile app designers to help assist you with every step of your mobile app development strategy. Their team members are dedicated to consult, brainstorm, manage the project, design, develop, test, launch, and market your mobile app in the best possible way. You can get in touch with the Techugo team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

You can reach the Techugo team at:      

sales@techugo.com

Skype: aks141

Skype: ankit.techugo

Share Advantages of Android App Development(1).pdf - 2 MB

Share Advantages of Android App Development(1).pdf - 2 MB

HOW TO HIRE A TOP IPHONE APP DEVELOPMENT COMPANY IN UAE

It is not easy to pick a perfect mobile app solution for your business requirements, since the existing iPhone app development companies in mobile app industries, make the decision tougher for you. We all know the iPhone app development is a need of time and it helps the users to access the services as per their convenience, but the chaos in the app development market, makes the business owners confused further that how to pick a iPhone app development company in UAE. So today we have brought some of the most important facts which would help you to hire an iPhone app development company with an ease…read further..

Check Their Exposure

Before picking a top iPhone app development company for your business domain, remember that you need to check the exposure of your app development company, like which all industries they have served and which all types of mobile apps they have developed. You can easily check these attributes easily with the number of app portfolios and client lists available on different listing websites, such as; Clutch, Good Firms, Apparatus, Applancer, AppDexa, Extract, Skilled and ITFirms. On these listing websites, you receive an unbiased app portfolios and client lists.

Client Testimonials

The clients’ testimonials which are generally available on the app development companies’ websites help you get a clear understanding of the clients experience with the respective companies, but if you want to take look at a genuine testimonial, then you must check on listing websites (mentioned above), these companies conduct interviews with the clients and upload the word-to-word interview on their portals, so check these client testimonials and judge the company

Never Pick On The Basis of Cost

Many business owners, at times, get swayed away with the app development cost offered by the app development companies, but they need to understand that the companies which offer the less price of the app development, are not good for the long run of your mobile app development journey, because these companies do not have the required technical expertise, and could not accomplish the tech challenges which generally do occur during the app development process, so you may have to either delay your project or assign your app development project to some other app development company, this step would incur more cost to your estimated budget.

A mobile app development is not an easy task if it is not completed with a right mobile app development company, so pick a mobile app development company in uae on the basis of the above-mentioned points, and make your app development journey a memory to be cherished forever. If you are looking for an iPhone app development for your business needs, then you must pick an iPhone app development company which has the required expertise and the experience to handle your app development requirement. Techugo is such company which has acquired the fame and the popularity as a iPhone app development company in UAE, due to the number of different mobile apps and industries served by the experienced team members of Techugo, so you must get in touch with Techugo team, they have the caliber, passion and creativity to infuse in your app development project, so it can help your business to chart the success ladders through their developed mobile apps. Techugo team would consult, brainstorm, manage the project, design, develop, test, launch, and market your iPhone apps in the best possible way. You can get in touch with the Techugo team to discuss further your concept to bring into reality. The discussion would help you to gain a better insight of your app requirement.

You can reach us at:

sales@techugo.com

Skype: aks141

Skype: ankit.techugo

How To Submit Your App Successfully For Review | Infographics

Ever wonder what it takes to pitch your mobile app and get it reviewed? Techugo- a top mobile app development company, has brought you the step-by-step guide to submit your app successfully for review through this infographic... just explore the magic

Get Useful Tips to Successful Mobile App Launch

Mobile App

The mobile app development is an ongoing process. From finding a fresh concept for developing a new app to its successful launch on the app store or the play store, it’s just half of the work you have done. Launching your app does not mean that your responsibility is over. The key responsibility after launching an app is its promotion to create awareness of your app among your target audience.

There are millions of apps in the app store and therefore, making successful app promotion is a challenging task in order to reach your target audience and attract them to download your app. There are several aspects need to consider that let you get prepared for a successful mobile app launch.

To make your app successful in the app store or the play store, it requires top ranking in the search pages of app store. Hence, you need a strategic planning to make your promotion activities efficiently in order to reach your target audience. You need to make an objective to increase numbers of download in defined time limit to improve search ranks. As app having more number of download get top listing in search results that helps in attracting more users.

Create a Pre-Launch Buzz

If you have completed your app or your app development work is in the process, it becomes prudent to start building an audience for your app. There are many ways that let your users inform about your app before its launch. With the help of landing page or a website, you can start collecting emails and suggestion

A Landing Page, the Best way to Create App Awareness

Create a landing page about your app helps people to know about your app. It requires for collecting leads and therefore, no need of stunning graphics. You just need an email id field and for people who found interest in your app, you can provide sign up option. Thus, you can collect data of interested people before its launch.

A Website, a Supported Media to Inform Your Audience about Your App

This is also one of the best promotional methods before the launch of your app. You can design a website that shows all relevant information of your app in an attractive manner. In the website, you can present your app concept, app screenshots, as well as app beta version.

The website is an efficient way to provide your target audience appropriate information about the app and how it is useful to them. For instance, if you are developing a gaming app, you can inform users, how your game app gives them complete fun and engaging experience.

Appealing Press Releases Helps in Attracting More Users

Using the press release that informs your audience about the launch of your app helps in creating awareness of your app. Nowadays, there are several sites in which you can submit your press release. You can also send your press release to editors of popular newspaper and in a magazine related to your app subject. For instance, you need to approach education related magazines for your educational app.

Approach Social Media, Get Advantage of Powerful Media

You should not underestimate the power of social media in present times. Hence, take the advantage of this popular media and start marketing your app on different popular social networking site such a Facebook, Twitter, LinkedIn, Instagram, etc. You need to create an attractive profile page for each of these sites to build a network. Provide all information related to your app, its release date and focus important features.

If you have no constraints of budget, you should spend on advertising in such popular social media sites. In twitter, by creating a catchy hashtags and appealing tweets, you can enhance followers on your twitter account. Do not forget to provide links of a landing page or a website or your email id in order to collect feedback of your target audience.

An Attractive Video is the Best Tool to Highlight Your App Features

You can prepare a short video for your app to attract your end-users. Apple facilitates developers to use short video of the app. Presenting attractive information with graphics and sound as well as catchy slogans, helps you to build a good image of your app. Highlighting significant features of your app in video allures users to download your app. Thus, with this useful feature, you can grab advantage to boost numbers of downloads.

Make Strategic ASO to Get Top Ranking in the App Store

As search engine optimization is essential for website promotion, app store optimization (ASO) is equally important to make a mobile app popular. Using precise ASO methods in an ethical way, you can make your app popular in app store listing page.

Selecting the most appropriate app name makes lots of difference to reach the target audience. Select app title, description using the most targeted keywords.

Conclusion

There are several factors that affect the success of app launch. You should get prepared for a successful mobile app launch right from its development stage. A foolproof app development and marketing strategy helps you to make the all process simple and efficient.

From an agile app development method to an efficient app marketing and ASO, with precise planning, you will be able to make your mobile app launch successful by attracting your target audience and allure them to download your app. Create a buzz of your app before its launch help you to increase the interest of your users in your app using efficient app promotion activities.

Source: http://www.mindinventory.com/blog/tips-to-get-ready-for-successful-mobile-app-launch/ 

About Us:  Techugo is top mobile app development company in India, we have helped various brands and small businesses to get their niche through our developed mobile apps.

Mobile App Marketing & Important Strategies That Lead to Success

Did you know that there were approximately 2.8 million applications in the Google Play store, whereas Apple’s App Store had 2.2 million apps as of March 2017? Today, your application is not alone, that is competing for users’ attention.

To get the desired attention from users and targeted audience, you need to develop a next-level of application that stands out from other apps. Moreover, you can’t release your application without any feedback from customers or any real app marketing strategy.

A successful mobile app marketing strategy can make a huge difference and can make your application successful if you do it in a right way. You can yield an immense number of benefits if you planned and executed marketing strategies efficiently.

Moreover, it is essential to comprehend that your main aim must be the end-users of your application. You are mainly dealing with people; therefore, you will need to study their mobile behavior and comprehend the same, before boarding on marketing strategies.

Here are the Important Mobile App Marketing Strategies

Know Your Customers’ Behavior

One of the essential steps is to give attention to your targeted audience so that you can find different ways to engage with them. You need to know them closely and identify their unique behavior patterns.

Every single user of your app is unique, and each user, who uses different mobile devices behave differently. For example, younger users can easily adopt latest technologies like Android and the iPhone, whereas business owners or professionals mainly prefer to purchase tablets, business phones, etc.

One of the easiest ways to know or analyze the behavior is to study your mobile website’s traffic. With the type of visitors, you will come to know the kind of device they are using, their requirements and more. In addition to this, you can also conduct surveys related to customers so that you can understand them better and deliver them their desired services.

Popular Read:  How to Effectively Implement a Multicloud Application Integration Strategy

Discover Your Niche

To differentiate your mobile application in this competitive world, you can do is introduce features of your app that no other app has or target a specific niche. However, these strategies are not equally limited.

Monetizing Your Application

It is also an essential mobile app marketing step to make your app successful. You can choose a monetization model for your application. However, the monetization models are mainly depending on the type of the app that you have developed.

Basically, there are three models to choose from:

·         In-app Advertising – If you are choosing in-app advertising, you need to make your app free and earn revenue through by ads only.

·         Paid Model – Users of the app need to pay to download and use the application.

·         Fermium Model – When it comes to fermium mode, you can provide a scaled down version of the app for free and charge for the full version of the app.

However, you can also customize different models and earn maximum profit from your developed application. Various options are obtainable to choose from.

Always Consider Your Main Aim in Mind

You need to keep in mind your main objective and it should be providing your targeted audience and customers with the maximum number of benefits that they have ever gotten from any other mobile application.

You should always remember that the customers are the real to the success of your app, so you need to see that whether your customers are satisfied with the services that you delivered. To do this, you have to interact with your audience on a daily basis.

Keep providing them with unique and attractive deals and offer them useful location-based information that would be helpful for them. Moreover, you can also help them to share that information with their circle on social media networks through mobile.

Furthermore, you can include a poll or a rating option in your app so that you can generate feedback from your users and improve your app if required. App marketing plays an important role and it helps you to connect directly with your end-users. You can take maximum benefit of it and try to deliver your audience the wonderful user experience from your application.

Popular Read:  How Enterprise Mobility Solutions Will Influence Healthcare Industry in 2017

Enhance Your Marketing Strategy

Now, you need to move ahead and enhance your marketing strategy. It comprises a lengthy and long-lasting process of planning like developing a team, who can handle different aspects of the plan, collect and process user information, select the right mobile platforms for marketing your application and so on.

For your promotional efforts, you also need to decide upon the time-period. For this, you need to comprehend whether you want short-term or long-term promotion for your mobile service or product.

Further, you need to decide how to plan, maintain and execute the various stages of the app marketing process in any case if you wanted a long-term commitment. You can also decide to price your application that it fixes into a commercial venture. You also need to make a thorough plan for this app pricing aspect also.

Optimizing for the App Store

It is important to ensure that your application has the right keywords in its title and description that is a lot like the need to optimize your website for search engines. This way, more and more users can find you and about your app.

If you are thinking that it is minor, but it is the biggest thing because when your app doesn’t appear when users type relevant keywords in the search bar. So, this is the reason why various mobile application development companies are giving important on app store optimization and considered as an integral part of the development process.

So, these are the top mobile app marketing strategies that you can consider while marketing your application and make your app successful.

About : Techugo is a leading top mobile app development company in uae, Dubai  and US, helps startups, smalls business. excels in developing apps for your business so that you continue.

Source : http://www.iamwire.com/2017/06/mobile-app-marketing-success/153071

7 Important Points To Remember While Developing An iPhone App

There’s absolutely no doubt that the demands for mobile apps have risen exponentially in recent times. The app store is the proof with millions of apps available to users at their disposal. This only goes on to prove the strong human dependency on the apps to meet their requirements. Howbeit, this doesn’t mean that every other app available on the app store would find its way on the users’ devices. Users have the privilege to choose from a humongous roster of apps and thus, your app needs to be distinctive in order to appeal to the user. Let’s go through some of the important points to remember while developing apps for iPhone with Techugo, a top iPhone application development company.

1.      The Initial Phase: This is the conceptualization and planning stage. This is the stage where an individual or an organization conceives an idea for the app and checks for its feasibility. One of the most important aspect of the app is to verify how viable the idea is. It is the idea behind the app that makes it different from the rest of the lot. Nonetheless, the initial phase isn’t just about having an idea for the app. This is the stage where the business or individual decides how to go about developing the app, the app development company to work with, chalking out a rough idea about the development process and marketing, etc.

2.      The Specifications Phase: At this stage, the individual/organization looking forward to get the app developed should sit down with the chosen app development company and discuss the features, layout and other important specifications of the app in detail. This sets the expectation right and get the wheels moving in the right direction. We at Techugo, listen to our clients’ specifications while giving an ear to the details to deliver the best in class app.

3.   The Designing Phase: This is when the client sits with the app development company and wireframes the layouts and functionalities that are to be present in the app. This is exclusively done by the app development company and is an approximation of how the app looks and feels. It also describes the screens and navigation functions of the app. Techugo has the expertise in wireframing and sketching of the app and provides exceptional wireframing services to its clients.

4.      UI/UX & Programming Of The App: iOS apps are generally based on event driven programming. Event driven programming is based on the responses generated by the system and/or user. For instance, a click on a tab of an app is an event and the response to that is action that follows after the tab is clicked. Apart from this, the rest of the app is structured out using appropriate tools and applications required to develop an app. At the same time, during the development phase of the iOS app, the UI of the app is also developed. Perhaps, the most important aspect of an app development process is to create a flawless UI as this is what the users see, base their experiences upon and form an opinion about the app. One should make sure, the UI of the app is fairly simple and the navigation within the app shouldn’t be confusing. At Techugo, we possess the expertise to use modern technologies and tools to develop an app that is at par with your specifications.We also keep a keen eye out to develop a perfect and uncomplicated UI for your consumers so that they instantly familiarize with your app and come out with a positive experience.

5.      The Testing Phase:This is the phase when the app goes into scrutiny only to fare well in the future and to provide users with a glitch-free experience. This is where the app tests on all parameters, from coding to the UI, everything is verified and only then the app is given a thumbs up for release. Techugo has a team for app testing that tests the app on all fronts so that no mistakes go unnoticed.

6.      The Release Phase:This is when the app is ready to be rolled out. One should always go with the MVP approach when releasing an app. MVP (Minimum Viable Product) is a strategy wherein an app only has the most required features and not the additional or enabling features for the app. The MVP version of the app gives organizations/individuals a fair idea about how the app is doing among the customers, helps in circling down on the shortcomings with the help of user feedback, and also enables in recognizing the necessary features that are to be included in the further releases.Apart from this, the ASO (App Store Optimization) and marketing strategy for app promotion are also to be kept in mind. All these things collectively provide a much required push in the right direction to help your app become a hit among its consumers. Techugo, a top iPhone app development service provider, not only knows how to release the app on the app store efficiently but, is also a marketing genius who knows how to market your app to the users to help gain it maximum exposure.

7.      Continuous Evolution: An app development process is everlasting. Therefore, to keep up with the likings, trends and ever changing requirements of the consumers, it is important that an app is constantly updated according to the changing specifications. The developers and clients collectively need to come up with new features or discuss the features that are to be rolled out subsequently for the app.

At Techugo, we believe in bonding with our clients because it’s not just business for us. We know that things prosper in the long run and hence, we work with our clients to ensure that an amazing product is delivered to the target customer base.

For more information, visit: www.techugo.com 

connect with us at:

sales@techugo.com

Skype: aks141

Skype: ankit.techugo

Share WHY WIRE FRAMING IS NEEDED.pdf - 439 KB

Share WHY WIRE FRAMING IS NEEDED.pdf - 439 KB